Chula researchers collaborate with multidisciplinary researchers discovered the identity and attitude of Thai digital citizens, hoping to reduce the generation gap and creating understanding in society.
“Manut Paa (literally “a middle-aged female human being)” or a “harpy” is a word that may be hurtful to many people, but for Associate Professor Dr. Chulanee Thianthai, Department of Sociology and Anthropology, Faculty of Political Science, Chulalongkorn University, this short word helped to open up a conversation between professors and students 3 years ago that led to a 3-4 page draft that finally became the research project: “Understanding Future Behavior and Attitudes of Thai Digital Citizens”, which received the 2022 Very Good Research Award in Sociology from the National Research Council of Thailand (NRCT). international program in thailand
“Thai digital citizens are the future of the nation. This group of people plays a crucial role in the development of the country, as the workforce, and those who dictate the political and educational directions, as well as social and cultural changes. The Thai digital citizens of today will transfer their ideology and attitudes to future generations,” Assoc. Prof. Dr. Chulanee Thianthai elaborated on the importance of this research.
This study provides new knowledge about the process of thinking, attitudes, and behavior of Thai digital citizens, which has never been studied in Thailand before.
“Parents and guardians will understand their children. Employers will understand their subordinates better. Teachers and educational institutions will be able to apply the research results to adapt their teaching style and methodology to better suit their learners,” Assoc. Prof. Dr. Chulanee gave an example of how to apply the research findings in different dimensions of society.
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